Everyone loves the idea of an independent bookstore, but we have to visit them and spend our money there if we want them to be able to help keep their doors open. They are jewels of a community—show up for them.

There is nothing like walking into a charming bookstore and meandering the aisles discovering the perfect books along the way.

You can’t log in online and ask for the book you loved that just came out with the blue cover. There is nothing like connecting with a bookseller who places the “new to you” book in your hands. Algorithms can’t remember you and greet you with a warm smile and remember your reading interests from your visit last summer.

By spending your money at a local, small business, you’re contributing to the local economy by supporting entrepreneurs and local jobs.